Ari Meisel
5 min readDec 28, 2021

Imagine Istanbul in the year 1622.

There’s this guy, Avedis, who spends all his waking hours valiantly trying to turn copper and iron into gold. Like so many other alchemists of his time, things will not go according to plan. But his happy accident turned into another type of gold entirely.

So one night, he melts copper, tin, and a final mystery substance and creates a new alloy that was not only strong but flexible and…

Ari Meisel

Founder — Less Doing /The Replaceable Founder/ Overwhelmologist/Serial Entrepreneur / Ironman / Author / Inventor